A new website for Spa & Hôtel Le Finlandais
Dedicated to relaxation
Le Finlandais has entrusted us with the mission of enhancing and harmonising its brand image, while remaining true to the identity that has been shaped over the years. This mission took the form of a comprehensive communication strategy, in order to meet several objectives: website redesign, newsletter campaigns, social media presence and a modern approach to advertising.
At the heart of the new website, the Saunas of the World have been given a central role in the experience offered in the new version of the website, thanks in particular to the creation of universes for each of the world’s inspirations. The user experience has been optimised to ensure that the calls to action are highly effective, with a positive result noted just a few weeks after the website went live.
+ Strategic support
+ Writing and editorial consulting
+ Content architecture
+ Artistic direction and graphic design
+ Integration and programming (WordPress technology)
+ Videos and photos: collaboration with 32 Degrés