An example of determination and dedication

Nordic is an authorized distributor of Carrier Transicold products for the province of Quebec. The company specializes in the sale and service of refrigeration units for commercial trucks, pickups and trailers. After 20 years in business, Nordic wanted to give their brand a new lease of life, review sales tools and build a comprehensive website to help recruit and present their extensive service offer.

A complete overhaul

Cyclone worked closely with Nordic throughout the rebranding process: from strategic consulting to the creation of the website and sales tools and remodeling the brand identity. The new branding, based on Viking imagery, highlights Nordic’s determination and dedication to their customers as well as their sense of responsibility for the important shipments entrusted to them, whatever the means of transport.

Ongoing collaboration

Strategic planning

+ Strategic consulting
+ Development of identity and brand image (from A to Z)

Graphic design and photos

+ Photo shoots
+ Sales tools created
+ Adverts created
+ Uniforms designed
+ Advertising on trucks

Website and promotional emails developed

+ Visual concept developed
+ Content edited and translated
+ Responsive web design
+ Bilingual site architecture
+ Programming
+ Promotional emails developed, designed and sent out